There are a lot of entrepreneurs out their building businesses and promoting brands for other people instead of building their own businesses and their own brands.
MLM and network marketing people of all types routinely do this – as do some affiliate marketers and other entrepreneurs.
For example, let’s say you are a member of a network marketing program of some type. You go out and work your tail off and do social media posts on multiple platforms, and videos on YouTube. Maybe even live workshops or seminars – and in all cases, you are directing your contacts/prospects directly to the company site. A site you do NOT own in any way shape or form!
Even though they may give you your own little page there with your name and picture – it is THEIR page on their own site and you do not own it in any way shape or form.
Now keep in mind all those articles, posts, interviews, infographics, videos and whatever else you put out there over days, weeks and months – maybe even years – are all directing traffic, leads, and prospects to a business YOU do NOT OWN!
What happens when you leave it – or it leaves you?
They keep benefiting from all you work – and you lose – that’s what!
Build Your Own Site and Your Own Brand
Regardless of what kind of business you are in, you need to be building your own business empire – not just theirs. A cornerstone of how you do that is by building your own website/blog that you own and control and then make sure you focus your marketing activities on driving traffic and leads to you on your own site or sites first. Then if you need to you can link to the sign-up page/form for your membership, MLM, Affiliate Marketing, Course Platform or whatever. But promote yourself and your business primarily and make sure you control your own contact and communications with your own leads, prospects, customers, clients, and contacts.
You may already know I am an affiliate for Wealthy Affiliate. I know it’s a great platform and offers massive resources for an incredible value – otherwise, I would not market it or promote it. Yet I make sure I direct plenty of my efforts at getting people to my own sites first. You should strongly consider doing the same.
By the way, if you want to sign up you can do that HERE too.
Once you are a Wealthy Affiliate member through MY LINK then you have all their resources available and my personal help too. Then I will show you multiple ways that you can consistently use to start and then keep building your own business and your own brand.
Even if you choose to go another route – you still need to get your own website and build your own brand! That’s how important that really is.